Welcome back to our 5-day series on keyword research hacks! In today’s tutorial, we’ll explore method number 2, focusing on competitor analysis using Semrush.
Competitor analysis is a powerful strategy for uncovering valuable keywords and gaining insights into your niche’s competitive landscape. While we’re using Semrush for this tutorial, feel free to utilize any competitor analysis tool of your choice.
Here’s how to get started:
Create a Competitors List: Compile a list of competitors in your niche who are ranking well and driving significant traffic. For example, if your niche is finance, and BankBazaar is a major competitor, include them in your list.
Utilize Semrush: Log in to Semrush and navigate to the Domain Overview section. Enter the domain name of your competitor and hit the search button.
Explore Organic Search Traffic: Within the Domain Overview, locate the section on organic search traffic. Click on the “Keywords” link to access a comprehensive list of keywords your competitor is ranking for.
Refine Your Keyword List: Filter the keyword list based on parameters such as Keyword Difficulty and Traffic Volume to identify easy-to-target keywords with significant traffic potential.
By analyzing your competitors’ keyword strategies, you can uncover valuable insights and identify lucrative keyword opportunities to enhance your own website’s visibility and traffic.
For more actionable blogging tips and tutorials, don’t forget to subscribe to LaraPush. Stay tuned for our next video, where we’ll share another exciting keyword research hack to supercharge your website’s success!
#KeywordResearch #CompetitorAnalysis #Semrush #BloggingTips #LaraPush
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