Transcript → https://www.semrush.com/webinars/semrush-toolbox-traffic-analytics-tool/
Competitors’ digital strategies are no longer a secret with SEMrush Traffic Analytics. The tool is a go-to source of benchmarks and marketing insights for any company’s growth. During this webinar:
* Craig Campbell explains how Traffic Analytics helps in analyzing any website traffic;
* Sam Ruchlewicz shares a case study on the practical use of Traffic Analytics.
05:00 Where to find the TA tool in the SEMrush interface
06:25 Overview report
06:50 Pitch mode!
09:44 Audience Overlap report
10:20 Traffic Sources report
11:24 Top Pages report
13:04 Geo Distribution report
13:31 Destination Sites report
14:08 Subdomains report
14:14 Bulk Analysis report
14:31 More from CI add-on: Market Explorer — Overview report
14:57 More from CI add-on: Market Explorer — Custom Market report
15:35 More from CI add-on: Market Explorer — Relevant Sites report
17:40 More from CI add-on: Traffic Rank
19:45 Seeing traffic uptick? What efforts were you making at that time — social, ads, etc?
23:58 Market Explorer — Growth Quadrant widget
26:49 Market Explorer — In-Market Audience Interests widget
27:50 Building custom affinity audiences in Market Explorer
36:50 Market Explorer — using Social Media Distribution widget for competitive insight
40:40 “Can you please go over the strategy for not competing on competitor brand names directly?”
44:55 “How do you get a total list with all your own competitors?”
47:06 “Is there a way to look at these competitors based on geographic region or locality?”
54:43 “Can you please demonstrate using this tool for research on a subdomain?”
1:00:50 “Please explain researching keywords w/the most potential to drive traffic, combining what has the least amount of competition and the best chance of referrals and how should you use that call to action?”
SEMrush Competitive Research Toolkit → https://www.semrush.com/competitive-research/?utm_source=webinar&utm_medium=youtube&utm_campaign=toolbox_traffic_analytics
Related webinars → https://www.youtube.com/playlist?list=PLV7hU9BBDbaS_2-GHV-0e7Gi0dIV9RhdQ
More webinars → https://www.semrush.com/webinars
Read more → https://www.semrush.com/blog/10-things-traffic-analytics-market-explorer/?utm_source=webinar&utm_medium=youtube&utm_campaign=toolbox_traffic_analytics
#TrafficAnalitics #TrafficAnalyticsTool #CompetitiveResearch
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